Messages That Matter is a Bellevue-based company that specializes in helping B2B software, SaaS, and technology companies develop effective positioning and messaging strategies. With their unique positioning framework, they guide clients through the process of creating a positioning statement that addresses the target audience's problems and sets them apart from the competition. By focusing on the benefits that solve the audience's pressing issues, Messages That Matter helps companies attract buyers and make faster decisions. They offer various services, including consulting, workshops, and an online course, all aimed at helping clients create a positioning strategy that makes it easier for buyers to make a purchase.Generated from the website

CMU Happy Hour 03/24/2011

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