Appalachian Outfitters

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2 W Main St
Luray, VA 22835
Ideally situated in the heart of historic downtown Luray, Virginia and just minutes from the Appalachian Trail, ATO has become a relaxed, well equipped crossroads where tourists from across the globe and seasoned AT veterans come for quality gear. Brands carried: Patagonia, The Northface, Kuhl, Columbia, Marmot, ExOfficio, Life is Good, Darn Tough, Farm to Feet, Injinji, Altra, Merrell, Keen, Solomon, Teva, Olukai, Superfeet, Native, Kavu, Tilley, Sherpani, Advice from Nature, National Geographic, SNP, Buff, BluBandoo, Floyds of Leadville, Tick Key, True Utility, MSR, Liberty Mountain, Osprey, Grand Trunk, Ruff Wear, Nalgene, Sawyer, Purple Lizard, Leki, Thermarest, Vargos, Cypher, Patagonia Provisions, Epic, Appalachian Trail Conservancy, GSI + lots of smaller and/or local brands including fresh Paw Paw's Honey!

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5.0

(10)

Nicole C.
1/9/2026

Wonderful experience! We had a great time here! The service was super friendly and we will definitely be back!

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John D.
7/12/2019

Definitely a niche store. Prices are a little high, but you are paying for high quality items (Clark).. Store has everything you would need to backpack the Appalachian Trail. Hence the name....

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French T.
1/2/2022

Great selection of top end outdoor gear. The staff was friendly and knowledgeable and the location is perfect if you need something before a hike or just want to get some new name brand clothes

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Mike P.
8/17/2020

Happened to be traveling through and after stopping at the creamery across the street, we popped into this store (love stores like this) and really liked it. We really liked the Kavu selection!

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M K.
7/25/2017

Elise is the damn bomb, what an awesome helper she was as we were looking for fishing gear and advice.

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