Telemundo Rio Grande Valley, LLC

Starchannel Marketing LLC specializes in delivering targeted Hispanic marketing solutions along the Texas-Mexico border, leveraging the power of Televisa to reach and engage the predominantly Hispanic market in key DMAs such as McAllen, Laredo, and El Paso. With a focus on border markets and secondary markets in Mexico, Starchannel offers multi-market strategies and tailored services to help businesses succeed in connecting and resonating with Hispanic audiences. By tapping into the brand loyalty and buying power of the Hispanic audience, Starchannel provides single-source marketing solutions within the Televisa Network, offering expertise in audience targeting strategies and connecting businesses with key metro markets. With a deep understanding of the unique border markets and the influence of Televisa, Starchannel is dedicated to optimizing Hispanic marketing results for businesses looking to make an impact in these dynamic regions.Generated from the website

KGBT is a subsidiary of Raycom Media, which was created in 1996 with the purchase of 12 television stations, two radio stations, and a sports marketing, production, events management and distribution company. Shortly after this first acquisition, Raycom Media acquired two other companies. Raycom Media now stretches from Syracuse, N.Y., to Honolulu with businesses in more than 20 states. The television stations cover more than 10 percent of the United States' television households. Along with broadcasting, Raycom Media businesses include event management, distribution of syndicated television programming, and information systems support and design. The company, through Raycom Sports, owns and operates the Continental Tire Bowl in Charlotte, N.C., and two Ladies Professional Golf Association golf tournaments, as well as produces pre-season NFL football games for non-owned stations. In a partnership, it owns all television and marketing rights to the Atlantic Coast Conference basketball. KGBT maintains a station in Harlingen, Texas.

McAllen is a city committed to delivering top-notch services and enhancing the quality of life for residents, employees, and visitors alike. With core values centered around integrity, accountability, and commitment, McAllen strives to uphold its mission of providing excellence in all aspects of community life. Generated from their website's infomation