Rita’s Italian Ice & Frozen Custard

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1208 S Ocean Blvd
Myrtle Beach, SC 29577
https://www.ritasice.com

Rita's Italian Ice & Frozen Custard in Myrtle Beach, SC, offers a delightful selection of cool treats, including their signature Italian ice and creamy frozen custard. The establishment emphasizes community engagement and customer loyalty through its rewards program, allowing patrons to earn points toward free treats with each visit.

With a vibrant presence on social media platforms like Instagram, Rita's encourages fans to share their experiences and enjoy the refreshing flavors available. The company also provides opportunities for catering and franchise ownership, further expanding its reach and connection with the community.

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Reviews

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4.512 reviews
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Sean Rock O.
10/20/2025

Mohammed has a great Customer service Attitude..Wish he & Family's would be Open all Winter but this Area becomes a Ghost Town. Till March..will Miss your Gelato & Frozen Yogurt..Plus your Awesome...

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Tira M.
10/7/2025

Stopped in right before closing and was still greeted with a smile! The shop smells clean and the tables aren't sticky. My Italian ice was spectacular and was the perfect treat for a cruise down...

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Mitchell D.
10/9/2024

I didn't know how I would feel about Rita's concept of Italian ice with custard ice cream on top but boy was it good I tried the Creamsicle ice cream was absolutely amazing with the Italian ice....

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Schelena S.
7/7/2023

I haven't had Rita's in years as they closed the location in greensboro NC. Rita's is so different than like a snowball as it's Italian ice. So it's a smoother texture that's just amazing We...

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Aubrey G.
6/1/2025

Their REESE'S Peanut Butter Mudslide Concrete is super good. My husband got their frozen coffee caramel flavor and that was super good. The young lady who rung us up was the absolute sweetest....

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United States›South Carolina›Myrtle Beach›Rita’s Italian Ice & Frozen Custard

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