121 Direct Response

Founded in 1988, 1 2 1 Direct Response, also known as 1 2 1, is a full-service direct response consulting, idea development and campaign execution organization. The company operates more than 360 outbound and inbound contact center stations. It provides mail design, printing and fulfillment services. 1 2 1 Direct Response provides inbound and outbound phone contact services that include market research, political polling, appointment setting, lead generation and inbound cable television support. The company develops and implements outsourcing public awareness, education, fundraising and recruitment programs for charities and nonprofit organizations. 1 2 1 Direct Response is affiliated with the American Teleservices Association (ATA) and Direct Marketing Association.