Joeval's Bridal

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3300 Monroe Ave
Rochester, NY 14618
At Peggy’s bridal, we have been blessed to have been able to work closely with our Brides, their families, and Friends for close to 50 years. Striving to create a happy, warm atmosphere is what we have done and will continue to do on a daily basis.

Reviews

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4.511 reviews
Jordan M.
12/20/2025

We had a fabulous bridal fitting with Courtney!!! We called at the last minute hoping for an opening, and Joeval's fit us in and welcomed us with open arms. They had a variety of beautiful gowns...

Theresa T.
11/9/2025

Went to look for a mother of the bride dress and left with exactly what I walked in for. Michelle was super helpful and very patient. The owner also helped me to narrow down the dresses I liked...

Jessica M.
12/8/2024

I found my wedding dress at Joeval's and it was such a great experience! Savonnah helped me out with the search, pulled some beautiful options based on the styles I wanted. The dress selection was...

Alexa M.
4/3/2024

My grandma, mom and I had an exceptional experience at Joeval's while searching for a mother of the bride dress. Our consultant, Michelle, surpassed all expectations with her professionalism,...

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Julie W.
5/12/2018

This place is beautiful! It's lined with dresses and feels like somewhere you want to explore to find the perfect dress. My sister tried a handful of other stores around Rochester and found...

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