Barrientos Rosa

Barrientos Rosa is a creative agency specializing in branding and digital campaigns. They effectively bridge the gap between distinct consumer demographics through innovative online experiences, as demonstrated in their collaboration with Davidoff's Cool Water fragrance.

The agency's strategy included integrating notable figures like surfer Laird Hamilton to engage audiences, while also incorporating game mechanics to enhance user interaction and encourage repeat visits. Their approach not only captivated both younger and older consumers but also effectively celebrated the nostalgia of early video games.

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