Asa Bakery & Cafe

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634 14th St
San Diego, CA 92101

Asa Bakery & Cafe, located in Downtown San Diego's East Village, is a charming establishment that brings the flavors of Japan to life through its freshly baked pastries and cozy Kissaten-inspired atmosphere. Founded by Head Baker Yuto Hikosaka, who honed his skills at acclaimed bakeries in Japan, the cafe quickly gained popularity for its beautiful and innovative offerings, from traditional anpan to artisanal breads.

Committed to quality, Asa Bakery & Cafe uses premium ingredients sourced from Japan, including flour from Hokkaido and organic teas from Shizuoka, ensuring a delightful experience for every visitor. The menu features a variety of delectable pastries and Japanese sandwiches, all crafted to provide comfort and a taste of Japanese culture, inviting patrons to enjoy peaceful moments throughout their day.

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Reviews

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4.0878 reviews
Photo of Tiffany H.
Tiffany H.
12/10/2025

Asa is honestly my favorite bakery and I so wish we had this in San Gabriel valley. All of their pastries and bread taste amazing. Something about Japanese bakeries really hitting the spot. I...

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Kevin T.
12/13/2025

Ordered: - iced matcha latte: good not great and honestly a little too sweet - chicken katsu sando: bread was really good and definitely set the tone for the first bite. However, the piece of...

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Tracey H.
12/8/2025

Such a cute little cafe! We stopped by on a Friday morning and there was already a line as soon as they opened. There's so many pastries and drinks to choose from. We ending up picking up a...

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Hanna S.
12/7/2025

Katsu: A+ Pastries: B+ I've been here twice now and there is always a line, but it can be worth it - the katsu and pastries are good (but not all of them). I loved the matcha naruto croissant,...

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Jamie L.
12/6/2025

I absolutely love this place! I was visiting the area for a week and I went four times and I wish I visited more. The inside is clean. I wouldn't say it's big but it's not small either. It's...

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