Rock'n'Roll Emporium - 50's & retro shop

The shop is unique and one of a kind in Italy. Being famous online with his ecommerce, the only street store is based in Parma's city centre: Just a few steps away from main attrations such as Teatro Regio, Palazzo della Pilotta and Battistero. RnR Emporium gives a unique experience about vintage and rock inspired clothing: new apparel based on the 50s, 60s and 70s as well as new and innovative patterns. You will find both classic designs and fresh, innovative ones! The shop is inspired by London's underground movement and it grows underground: more than 130 square meters in a lovely atmosphere with bright colours and wonderful classic rock music.